In this article we delve into the business to business (B2B) high-end commercial furniture projects we undertake and highlight a few characteristic projects..

At Edward Johnson we work on a wide range of commercial furniture contracts, alongside the furniture we design and make for our private clients’ homes. These commercial projects can include high-end bespoke furniture, small editions, specialist joinery, fitted furniture and contract furniture.

Whether these projects are destined for a commercial or a domestic setting we approach each project with the same mindset and apply our expertise and skillset accordingly to meet our clients’ requirements.

Working for industry professionals and businesses

We work for design professionals and businesses who have an eye for detail and who require a high-end product, such as interior designers, architects, contractors and on occasion high-end retailers.

Within this area of the business, we tailor our design or manufacturing input depending on the nature of the project. For example, this can involve manufacturing to a predetermined design, working collaboratively with industry professionals and specialist craftspeople, or a complete design and manufacturing service. All in all, it’s a healthy balance!

Commercial projects

Display cabinets and desks for Asprey

A collage of two images showing the high-end commercial furniture made for Asprey. Shows high-gloss purple display cases installed in their store in Japan.
Asprey double display cases installed in their store in Shinjuku, Tokyo, Japan. Images courtesy of Asprey.
A collage of two images showing the high-end commercial furniture made for Asprey. Shows high-gloss purple display cases and consulting desk installed in their store in Japan.
Asprey consulting desk and display cases installed in their store in Shinjuku, Tokyo, Japan. Images courtesy of Asprey.

We were approached by Asprey to design and manufacture multiple display cases and desks for a selection of their stores in London, New York and Japan. The furniture has a high gloss lacquer finish in their signature purple and green brand colours. The display cabinets were made in a variety of sizes and include safety laminated glass cases, locks, drawers, lighting and bevelled edge detailing; additionally, the desks have a leather inset top.

Design Brief:

We worked in collaboration on the design for these pieces having been given an outline concept featuring the facetted angles. We rolled this motif across the various items and produced all the technical drawings, incorporating the intricate detailing with lighting, locks, glass and moving components.

This project for Asprey is a good example of high-end contract furniture. Contract furniture is a term used in the industry for furniture that is used outside of the domestic setting. This could be for offices, shops, restaurants, hotels, or even highly industrial settings – in other words furniture manufactured solely for commercial environments. Typically, this type of furniture is likely to be used more heavily than domestic furniture. Therefore, careful consideration must be given to ensure it is robust enough for its purpose.

A collage of ten images showing details of the high-gloss purple and green display cases being made for Asprey in the workshop.
Asprey furniture manufacture in progress in the workshop

Reception Desk for Bella Figura

A collage of three images showing the Bela Figura bronzed and fumed oak reception desk from different angles.
Bella Figura reception desk installed in their showroom in Chelsea Harbour, London. Photos courtesy of Bella Figura.

This reception desk was a one-off bespoke signature piece both designed and manufactured for the Bella Figura showroom in Chelsea Harbour, London. For this project we worked in collaboration with Bella Figura and interior stylist Alyce Taylor.

Design Brief:

We worked in collaboration on this design from the early stages. Having been given a sketched layout of the showroom and a mood board depicting dark timbers and bronze-like patinated metal, Edward worked up the proposals. Following client feedback, we finalised the design with detailed production drawings and timber and metal samples.

Two images: left the original pencil sketch by Alyce Taylor of the showroom. Right the moodboard showing dark timber, bronzed metal and sample Bela Figura lights.
The original showroom sketch and the mood board by Alyce Taylor.

The desk design is T-shaped and closed at one end with a wide leg, another leg runs centrally down the entire length of the table. The tabletop and end leg flow into one another and are made from a beautiful rich dark fumed oak. The desk is designed for either standing or sitting at on high stools. The base has a patinated bronzed metal effect finish and is flush and visible through the length of the fumed oak top. We have also designed and manufactured bespoke fitted display cabinetry for the same showroom.

Edward Johnson's design sheet for the showroom table showing pencil drawing, annotations and material samples.
Edward Johnson’s finalised design sheet.
A collage of five images showing details of the fumed oak reception desk progress in the workshop from different angles.
Bella Figura reception desk manufacture in progress in the workshop

Desk for Studioloop Design

A collage of three images showing the finished metal and walnut desk installed  in a luxurious room.
Walnut desk – images courtesy Studioloop Design. Photography by Andy Mackie.

This stunning walnut desk made for Studioloop Design perfectly showcases a one-off high-end domestic piece. For this project we worked in close collaboration with Studioloop and specialist metal workers to bring the desk to fruition. We were responsible for making the solid walnut top with curved drawers which involved 5-axis CNC milling, alongside hand cut dovetail joints, and a hand applied oil finish.

Design Brief:

With furniture design experience Studioloop came to us with a well worked-through design that only required a manufacturing eye to finalise the technical and structural aspects. We worked the design up into detailed production drawings and collaborated with the client and the metal workers to realise the vision.

A collage of five images showing details of the walnut desk progress in the workshop, including CNC machine and dovetail joint cutting.
Desk manufacture in progress in the workshop

Working for you

Over the years we have worked extensively with high-calibre design professionals and contractors on specialist bespoke joinery, free-standing and fitted furniture for residential, commercial and yacht-based projects.

Whatever the size and scale of your project we can tailor our approach to your precise requirements through our professional and flexible service. Whether you require us to manufacture to your designs, work collaboratively, or provide a full design and manufacture service, we are here to listen and fully understand your brief and find the best solution for you. Edward Johnson’s vast design and manufacturing experience means that whether it’s his design or yours, we will manage the project professionally and transparently throughout.

If you would like to discuss any furniture project with us, please call, email or use our contact form to start the conversation.

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